SUPERBLOOM VALLEY
Design and realisation of a temporary installation for the presentation of YUME YUME Collection in Milan, Città Studi district.
An environment saturated with colour, where movement is the leitmotif of the entire installation. Perennials and flowering shrubs are the main characters of a space that creates the illusion of being in a flowery meadow, while still staying indoors.
The sense of wonder that arises in the visitor given by the different bearing and shapes of the botanical choices, enhances the display in a natural and organic way.